Chief Marketing Manager Forum

We are only hours away from the upcoming Christmas - it's time to summarize this year's Christmas campaigns of the biggest brands! In my list you will find both international corporations and companies from our home market. For several years, Polish brands have been following global trends and at th...

The introduction of activities in the area of ​​Marketing Automation can significantly increase the company's sales opportunities. Here are some easy -to-implement actions that will be invaluable in managing the customer's marketing lifecycle ! marketing automation woman checks emails on laptop When...

Jan Audio/Video Communication Leader Tags: Content , Facebook , Instagram , LinkedIn , Personal Branding , Publishing , Social Media , content , Content creation We currently have a lot of portals and social networking sites. Even taking into account only the larger and commonly known ones, we can s...

Kamila Trzepizur Content & Social Media Specialist Tags: Content , Content Marketing , Marketing , Podcast , Social Media , Strategy , Content Marketing Strategy In the era of the Internet and social media, breaking through the flood of information and reaching the target group and arousing its ...

Anna Hass Marketing Project Manager Tags: Ads , Dark Social , Digital Marketing , Expert Communication , Communication , Marketing , Social Media SocialCube clients often ask questions about the effectiveness of communication in social media and the effectiveness of various content marketing activit...

When was the last time you got an offer via LinkedIn that was really interesting for you? Which showed that the person on the other side got to know your needs and expectations? More and more often we receive messages that cannot be called anything other than spam. And that's not the way... LinkedIn...

Much has been written about "human communication" (from English human-to-human (H2H) communication). Nevertheless, watching how B2B brands (I will focus on the B2B industry due to my experience) and their employees, experts or traders still communicate, I come to the conclusion that the im...

Changes in the labor market that have taken place over the last two years have caused more and more companies to intensify their recruitment activities conducted through online channels. Strong competition , shortage of specialists and the fact that organizations are more willing to accept remote wo...

Communicating companies and brands in the digital age is easier than ever before. We reach potential recipients through constant presence in social media, reinforced by the conscious actions of brand ambassadors and company employees. In this stream of information, it is sometimes difficult to prese...

Aneta Sikora Social Selling & Digital Marketing Team Leader Tags: Digital Marketing , B2B Communication , LinkedIn , Personal Brand , Marketing , Personal Branding I have been dealing with communication addressed to companies for over 10 years. During this time, I have come across many assumptio...