Comply with industry guidelines

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bfdhcvvb12
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Comply with industry guidelines

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Did you know the average consumer spends around 36 minutes using their smartphone to text or call people every day? Most of these communications are done without a thought. However, the rapid-fire texting you do with your friends isn’t appropriate for marketing communications.

SMS marketing is one of the more interruptive ways of communicating USA Phone Number List with consumers because people feel compelled to read text messages. The 2020 Mobile Consumer Engagement report by Sinch found that 2 in 5 consumers have more than 50 unread emails in their inbox, but only around 2 in 50 have more than 50 unread texts. Many bulk SMS providers emphasize high open rates as one of the best features of text message marketing. We see it as a sign of higher stakes.

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Our team here at Campaign Monitor gathered a list of SMS marketing best practices to help you meet consumers’ expectations as you launch your text message marketing campaigns. Success requires following regular marketing rules while considering how consumers interact with texts. Your customers are likely to unsubscribe from your texts if you don’t fit into their inboxes. Follow these SMS marketing tips to make sure your texts are a welcome interruption.
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